What is a private label business model?
Asked 4 years ago
What does a private label brand look like, and could it be a good idea?
Jolina Regin
Saturday, January 15, 2022
Private labeling is when a manufacturer produces products and sells them to a company exclusively for example Amazon basics. Having a private label is ideal since manufacturers have the advantage of producing many goods but don't really know marketing and retailing. Hence, selling to third-party companies exclusively. It is one of a few e-commerce business revenue models.
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