Does the format I use for TikTok ads affect the cost of advertising?
Asked 3 years ago
I want to advertise my Shopify store products on TikTok, and when I did some research, I was then introduced to several formatting options for advertising on the platform. I am still new to TikTok and am not entirely sure which format is the most cost-effective for a first-time advertiser. Should I do the top view format and the in-feed view ads? And will the formatting I choose for my advert contribute to the overall cost of my adverts?
Abeeha Qasmi
Tuesday, November 01, 2022
TikTok offers a wide array of ad formats for its customers. They are:
- In-feed ads
- TopView
- Branded hashtag challenge
- Spark ads
- Branded effect
- Promote
The cost for in-feed ads is 10$/impression per day, and top view ads are 65,000$ per day. Whereas, for brand takeover and hashtag challenge, 50,000$/day and 150,000$/week are required, respectively.
Please follow our Community Guidelines
Related Articles
Net, Gross, & Operating Profit Margins: What Is High?
BeProfit Staff
August 7, 2023
Managing Abandoned Carts on Wix: Prevention and Recovery
Brody Hall
November 30, 2021
5 Fundamentals of Planning an Effective TikTok Budget
Luis Velez Torres
April 24, 2023
Related Posts
Staff Writer
Guide to TikTok Ads for Online Store Owners
Luis Velez Torres
Click Through Rate: Best Platforms to Advertise in 2023
Luis Velez Torres
5 Fundamentals of Planning an Effective TikTok Budget
Can't find what you're looking for?