How do you analyze product profitability?
Asked 3 years ago
Hi guys, I need help on how to analyze and measure a product's profitability. Which technique is most commonly used?
Cody Sanders
Sunday, May 08, 2022
There aren't any tools as such to analyze your product's profitability. You can evaluate product profit metrics like MCU (contribution margin per unit) to understand if a product is a good fit for you. Fortunately, manually analyzing your product profitability is a fairly piece of cake.
Here's how to calculate the profitability of a product in e-commerce:
- Find out the product's total revenue.
- Add up all the direct and indirect expenditures.
- Subtract the total spending from products' total revenue.
Mathematically, it can be written as:
Total product revenue - Total direct and indirect costs
Please follow our Community Guidelines
Related Articles

Wix vs. WooCommerce: Pros, Cons, and Key Differences
Brody Hall
November 30, 2021

How to Use Facebook Conversions API for Your Shopify Store
BeProfit Staff
June 13, 2022

How to Improve Your E-Commerce Order Fulfillment Process
BeProfit Staff
July 29, 2022
Related Posts
Rebekah Brace
The Best Apps for Shopify Cohort Analysis
Staff Writer
Best Sales Report Plugins for WooCommerce
Can't find what you're looking for?