What is a customer profitability analysis?

Why is customer profitability analysis important in e-commerce?

Hey all, do I really have to learn how to analyze customer profitability? It seems so involved. It looks like I have to run through customer service, fulfillment, returns, etc. Can't I just run m

How does customer segmentation improve e-commerce profitability?

I'm really looking to boost the profitability of my Shopify store and heard someone mention to me that customer segmentation can help with this. The thing I'm confused about is the fact that I th

5 Discount Techniques to Improve Your Shopify Product Bundles

Find out how to boost sales on your Shopify store with these 5 discount techniques for product bundles.

Customer Profitability Analysis: Benefits, Formula, and Step-By-Step Guide

Customer profitability analysis is a tool that any business can use to measure its success. This post will explain how to conduct a customer profitability analysis.

How to Perform a Profitability Analysis for Your E-Commerce Store

Performing a profitability analysis for your online or e-commerce store can help you to earn the most profit in today's digital world. Learn how to do so here.

Simplest Way to Install and Use TikTok Pixel on Shopify

TikTok Pixel on Shopify is an excellent tool to track your store's performance. Follow our simple step-by-step guide to install this integration.

5 Ways to Boost Product Profitability for Your E-commerce Store

Are you tired of low-profit margins from your e-commerce store? Here are the five best ways to boost your product profitability

What Is Social Commerce and How Can It Drive Shopify Sales?

Social commerce is a buzzword that has been floating around for a while, but what does it mean and how can it drive Shopify sales? Let's find out.

Effective Cost Leadership Strategies (With Examples)

With foresight and planning, a business can implement cost leadership strategies to gain an advantage over other competitors within their industry.

Understanding CLV: Definition, Analysis & Examples

Find out more about CLV, how to measure it, and how it can help improve your bottom line.

How to Calculate Shipping Costs for Your Shopify Store

There are five ways to determine Shopify shipping costs: flat rate, calculated, free shipping, weight-based, and parcel-based shipping.

Successfully Increase E-commerce Store Revenue With Customer Discounts

Ready to boost e-commerce sales and revenue? Find out how customer discounts can help you achieve this.

How do I set up free shipping on Shopify?

I want to offer free shipping to my customers to up my conversion rates and revenue. But I don't know where to find it?

Which profitability ratios are most important in e-commerce?

How do you analyze product profitability?

Hi guys, I need help on how to analyze and measure a product's profitability. Which technique is most commonly used?

Are loyalty programs profitable for an online store?

I have recently started my own e-commerce store selling sporting equipment. I have been told that it may be beneficial to offer a loyalty program for my customers. I don't really see how this wou

Why are repeat customers more valuable than new ones?

I've done a lot of reading on customer behavior, extending customer lifetime values, and running loyalty programs. However, I still don't quite understand why returning customers are considered m

How do you conduct a revenue analysis?

Hello everyone, I need some direction. I started a Shopify business and realized that I needed to keep better track financially. Any tips for doing a revenue analysis?

How do dynamic UTM parameters measure product success?

I want to accurately conduct product analysis to find better ways to generate more revenue for my Shopify store. I have been getting a lot of traffic on my site, but I can’t tell which of my clie

Are Instagram ads good for dropshipping?

Hi guys, I want to start marketing my products on my Shopify store on social media. I'm feeling drawn to advertising on Instagram, is this a good idea?