Google Analytics: What is a micro goal?
Asked 4 years ago
I've recently found out that one can set up conversion goals on Google Analytics. But what does micro goal mean?
Jolina Regin
Friday, November 12, 2021
Micro goals are actions either necessary or indicative that users take to complete a macro goal. It is categorized into necessary actions and indicative actions.
Necessary actions are what users do to complete a macro goal like adding a product to the cart while indicative actions show a customer’s progress through your sales funnel like downloading ebooks during the consideration stage.
Please follow our Community Guidelines
Related Articles

Net, Gross, & Operating Profit Margins: What Is High?
BeProfit Staff
August 7, 2023

Best Profit Calculator Apps for Shopify
Brody Hall
May 2, 2023

Cash Flow Forecasting: Pros & Cons You Should Be Aware Of
Marcel Deer
January 25, 2023
Related Posts
Blog
Kate Pauline Galagnara
Google Analytics Cohort Analysis: Simply Explained (+examples)
Can't find what you're looking for?