Product

Reporting Tools

Live P&L Report

Track real-time P&L metrics for immediate financial insights.

Aggregate and compare your shops' financials no matter the platform, country, and brand.

Retention & LTV

Monitor customer retention and lifetime value for long-term business health.

Real-Time Performance

Leverage high-frequency data refresh for immediate loss prevention and optimization.

Analytics Suite

Know your exact profit and costs per product, vendor, type, and collection.

See exactly what’s eating your orders' profitability.

Unlock the impact of shipping methods on LTV, AOV, repurchase rates, and overall profitability.

Master discounts data to grow your profits.

Unify and analyze marketing data across platforms to optimize strategy and ROI.

Analyze returns by date, sales channel, coupon code or country.

Compare yourself to your industry in profit, expenses, and all key parameters.

Data Management

Connect platforms and tools you work with to collect expenses, revenue, and other eCommerce data in real time.

Predicted Costs

Include all your future costs and have the most accurate picture of your net sales at all times.

Data Sync Solutions

Discover BeProfit's easy data import options: Google Sheets, Bulk update CSV, and automated UI.

Custom Expenses & Revenue

Flexible Expense and Revenue tracking from variable costs to recurring bills,with contra entries and conditional allocations.

Profit Simulators

Tweak your numbers to lift profits up

Marketing Pricing

Demo Store

Want to see our
dashboard in action?

Explore the dashboard

Watch Demo Store

Resources

Company

Want to see our dashboard in action?

you can try it here with theDemo Store!

How do you calculate CPM?

Asked 4 years ago

Can someone please give me an example of how to calculate the CPM?

Cost per 1000 impressions (cpm)Ad metrics Cost calculation

Abeeha Qasmi

Tuesday, November 09, 2021

CPM is Cost-Per-Thousand-Impressions. So the formula for it is CPM = 1000 Multiplied by Cost, divided b Impressions. Take your spending costs, divide by total impressions, times a thousand. Simple.

Write an answer...﻿

Cancel

Please follow our Community Guidelines

Related Articles

Ways to Increase Your Profit Margin in E-Commerce

Ways to Increase Your Profit Margin in E-Commerce

Brody Hall

April 21, 2023

How to Calculate Revenue in Excel (Simple Formulas + Templates)

How to Calculate Revenue in Excel (Simple Formulas + Templates)

Ashley Stander

May 5, 2023

Incremental Cost vs Marginal Cost: 5 Ways They Affect Your Business

Incremental Cost vs Marginal Cost: 5 Ways They Affect Your Business

Rosana Antoni

April 25, 2023

Brody Hall

Brody Hall

Ashley Stander

Marcel Deer

Ashley Stander

Ashley Stander

Ashley Stander

Can't find what you're looking for?