How do you attract customers?
Asked 3 years ago
Good evening, I'm struggling to attract customers to my store. I've run social media campaigns, and I tried putting together an email marketing campaign, but the number of customers is a small trickle, and my CAC is climbing. I'm at a total loss. Help?
Art Barnett
Wednesday, April 20, 2022
Here are the top 7 tactics you can use to acquire customers for your online store and increase profit margin:
- Do A/B testing to evaluate your customers' journey and identify the loopholes.
- Reconsider your marketing strategy, pricing model, and unique selling proposition.
- Analyze your competitors to determine what's making their business stand out. Take inspiration and improvise your approach accordingly.
- The design and aesthetics of your online store play a crucial role in attracting new customers. Make an attractive, easy to navigate, and mobile-friendly website.
- Optimize your product listings and include high-quality photos of your products. Make sure that all products on your website are easy to find, with complete and detailed descriptions.
- Publish high-quality and engaging content on your website and social media pages to attract organic traffic.
- Use referral and influencer marketing to promote your business.
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