How do I land the best advertising positions on TikTok?

How much will it cost to get the top advertising spot on TikTok ads?

I built a Shopify store and developed a cool collection for a diverse crowd. Lately, I have been having trouble increasing my sales, and I have prescribed the issue to low reach within my adverti

TikTok vs. Facebook Ads for E-Commerce (2023): Which Is Best?

Which social media platform is the best for e-commerce ads: TikTok or Facebook? We've collected all the key metrics and pros and cons to help you decide.

ROAS: Is it worth targeting young women on TikTok?

Hi! Being a woman myself, I have a female-focused business selling products dedicated to millennial women. I have been looking to advertise my business on a platform with easier reception by wome

AOV Beginner's Guide: What Does It Mean For Your E-commerce Business?

Learn how average order value can impact your e-commerce business's revenue and why it should be leveraged to increase profits.

How to Add Your WooCommerce Website to TikTok

Learning how to add a website to TikTok is an important part of making the most of your social media presence. Here’s what you need to know about connecting your store.

5 Fundamentals of Planning an Effective TikTok Budget

Find out some aspects to consider when drawing up your TikTok budget for effective ads and why tracking your content can help boost revenue.

4 Ways to Increase Your Marketing ROI With Dynamic Pricing

Want to increase your marketing ROI? Looking for high click-through sales and a high conversion rate? You are in the right place.

7 TikTok Ads Metrics E-Commerce Sellers Should Keep an Eye On

Find out how these 7 TikTok ad metrics can help you improve your online store's performance by measuring the efficacy of your advertising campaigns.

8 Ways To Increase Organic Traffic To Your Online Store

Learn the best ways to increase your traffic to your online store, as well as learning the difference between organic and direct traffic.

4 Simple Steps for Connecting TikTok to Your Shopify Store

Linking TikTok to your Shopify store gives you access to a new market and enhances your customers' experience of your store. Here's how to make the connection.

Click Through Rate: Best Platforms to Advertise in 2023

Looking to increase the number of clicks your online ads receive? Find out the best platforms to advertise so you can increase conversions.

A Marketer’s Guide to CPM Across Social Media

Learn more about CPM campaigns, the costs involved, how they work in tandem with your digital marketing strategy, and how to calculate CPM.

Where is the commerce manager on Instagram?

I learned that Instagram has a commerce manager. Where do I find it?

Is dropshipping an effective product sourcing strategy for a Shopify store?

I opened my own Shopify store with very basic marketing knowledge. I purely want to focus on the marketing side of my Shopify store without having to worry about the warehousing and logistics of

Do Snapchat ads work for Shopify?

Are Snapchat ads effective for a Shopify e-commerce store? If it is, how do I integrate it?

Which online ads are most cost-effective?

Hello, I'm ready to start advertising the products I have available in my e-commerce store. I was thinking of running campaigns on social media and maybe doing PPC Google ads. I toyed with the

Which metrics do I consider for YouTube ad performance?

Hi there. I have recently started implementing YouTube ad campaigns and I am looking to measure the success of these campaigns. Does anyone know which key metrics should be considered for YouTube

Can I advertise my Shopify store on Instagram?

Which Facebook ads are most effective for e-commerce?

Which Facebook ads are the most effective at increasing e-commerce dales?

Can I insert UTM parameters to social media links?

Hey guys, I work as I social media influencer and I want to know how I can use UTM parameters to help with my campaign performance. How can I add them and on which platforms can I do that?