Is advertising on TikTok cheaper since it's relatively new?
Asked 3 years ago
I am looking for a cost-effective media platform to market my business on that will give me a good bang for my buck. I am afraid that if I go to large platforms like Facebook, Instagram, or Google, I'll have to fork out an arm and a leg to get a good advertising position. I've been looking to try out Tik Tok ads because it seems it's a relatively new ad space. Is it cheap to advertise on TikTok since it is a new platform for e-commerce sellers like myself?
Abeeha Qasmi
Tuesday, November 01, 2022
Facebook and Google use pay-per-click (PPC) modes for billing their clients. TikTok, on the contrary, charges $10 per CPM, making it more expensive than the other two. You also need to spend at least $500 on your ad campaign on TikTok. However, Facebook and Google's marketplace is highly saturated, the latter used by 93% of advertisers for brand promotions.
Please follow our Community Guidelines
Related Articles
How to Use E-Commerce Influencers to Get More Sales for Your Store
Brody Hall
January 26, 2022
How to Use Facebook Conversions API for Your Shopify Store
BeProfit Staff
June 13, 2022
Why BeProfit Is the Best OrderMetrics Alternative
BeProfit Staff
June 29, 2022
Related Posts
Staff Writer
Guide to TikTok Ads for Online Store Owners
Luis Velez Torres
5 Fundamentals of Planning an Effective TikTok Budget
Jaques Cilliers
CTR Manipulation: 5 Expert Tools & Techniques
Can't find what you're looking for?