Should I offer discounts to customers who have abandoned their shopping carts?

Discounting items should align with your business goals. You may want to discount them to clear out inventory or increase revenue. Use these discounting strategies if you don't want to hurt your sales.

1. Give a discount code or special to new visitors a good strategy is to ask for the customer's email address in exchange for a discount code.

2. Reward loyal customers that buy often

3. Offer discounts during specific holidays

4. Give early bird discounts for new products and also add a limit like a 30% discount for the first 30 or 50 orders