What is the target audience on Snapchat?
Asked 4 years ago
Hi, I am starting to market my Shopify store on social media and wondering what sort of audience Snapchat has and whether I should be marketing there as well?
Lane Cooper
Wednesday, April 20, 2022
With almost 293 million daily active users, Snapchat is an ideal platform for your online marketing. The key demographics show that 13-29 years old are the most active age group on this social media platform. So, if your product is designed for a younger audience, Snapchat is the ideal place for your next advertisement campaign. Besides, Snapchat has less competition than other social media platforms, which means your business grows exponentially if you adopt the right marketing strategies.
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