How are gross margins calculated for eCommerce businesses?

Are marketing costs included in gross profit?

I'm coming to the end of my second month as a new Shopify store and had a question about gross profit. Are marketing costs part of gross profit? How do I calculate gross profit? Is it the sales r

How does Shopify calculate profit?

Mistakes to Avoid When Calculating Profit for Your Shopify Store in 2022

When calculating profit for you Shopify store, you may encounter a few hiccups. Here is a list of mistakes to avoid when calculating your profits.

Top 16 Ecommerce Agencies to Supercharge Your Store

Hiring an eCommerce agency can make the difference between an okay online store and a supercharged one. Read our list of the top agencies in the industry!

Wix vs. Shopify: Which is better for eCommerce in 2021?

Wix and Shopify are two popular eCommerce platforms, but which one is the best? Read our full comparison to find the better fit for you!

Choosing a Profit Tracker for Wix: Key Features and Beginner's Guide

If you own a Wix store, why not use a profit tracker to help track your sales, revenue, and profits? Read here to learn how to choose the best profit tracker for you.

How to Calculate Cost of Goods Sold (COGS) for your Shopify Store

Learn how to calculate the cost of goods sold (COGS) for your Shopify store and why this metric is so important to the operation of your business.

Advantages and Disadvantages of E-Commerce in 2023

Thinking about entering the e-commerce industry in 2023? Here are some of the primary advantages and disadvantages to consider before you take the leap.

How localizing your eCommerce website can increase profit

The internet has forever changed the way businesses market themselves and their products. Very few brands are now genuinely local, as potential markets span the globe.

The 5 Best E-Commerce Business Revenue Models

E-commerce revenue models are one of the most important aspects of setting up a new ecommerce website. Read this post to find out more.

The Business Life Cycle: Maximizing Company Growth

The business life cycle describes the natural progression of business. Learn how to manage your business through each stage of the cycle.

The 4 Main E-commerce Business Models for Building a Successful Online Store

How do e-commerce businesses make money? This post will help you to understand the 4 main and most successful types of e-commerce business models.

How do I add a payment gateway to WooCommerce?

It doesn't look like WooCommerce includes a payment gateway and I now need to add one to my store. How and where do I begin to add one in? Also, do I need any specific documentation to validate

How do I use WooCommerce online store?

I am new to WooCommerce, and I'm not sure how to use the platform. Please can you tell me how to buy from WooCommerce and whether it works with any theme?

What is the best way to calculate ROI for Facebook ads?

What would be the best way for me to calculate my return on investments for my social media: in particular, Facebook ads? Is there a good ROI for Facebook ads or does it vary from person to perso

What is the formula for calculating the macro conversion rate?

How do you calculate the macro conversion rate?

How do I create a bundle product in WooCommerce?

Hi, I want to run promotions to increase the sales and reach of my store. Is it possible to create a grouped product in my Woocommerce store?

Gross profit vs. net profit margin for calculating profitability?

If I were calculating the profitability of a business, would it be better for me to use the gross profit margin or the net profit margin? Are they both more or less the same calculation, or is on

How can I you calculate ROI for one of my products?

Is it possible to calculate the return on investment for a single product on my online store or can it only be done using overall sales and purchases? Do I need to do it manually or can it be don

Which SEO plugin is best for WooCommerce?

What plugin do you use to SEO your online store? Please keep in mind that I am new to this and have no clue how SEO works, so something that would be easy for a beginner to learn and use would be