What are the best metrics for measuring a product's success?

How much does it cost to make a successful Shopify store?

Why won't my Shopify connect to Instagram?

Hey all, I have a lot of followers and interaction on my Instagram, and I figured that I could integrate my Instagram profile to my Shopify store and direct the existing traffic to my store. But

Simplest Way to Install and Use TikTok Pixel on Shopify

TikTok Pixel on Shopify is an excellent tool to track your store's performance. Follow our simple step-by-step guide to install this integration.

Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies

Facebook ROAS optimization is integral to the success of many online businesses. From ad set level to campaign level, learn how to maximize your ROAS.

Shopify vs. Amazon: Which Is Best for Your E-Commerce Store?

Know the similarities and differences between Shopify and Amazon to choose the e-commerce platform that will work best for your business.

How to Start a Shopify Store: Beginner's Guide

If you want to start a store and sell your products on Shopify, here is an easy-to-follow step-by-step guide to help you get started.

How to Use Facebook Conversions API for Your Shopify Store

Facebook Conversions API is a great way to track sales on your Shopify store. Here's how you can use it.

5 KPIs Apple Tracks to Grow During a Recession

Apple managed to grow revenue despite a recession. We explore the 5 KPIs it uses to improve performance.

Shopify Shipping: The Choice Shipping Platform For E-commerce Merchants

Shopify Shipping can help you streamline your e-commerce operations and grow your business.

Top 16 Ecommerce Agencies to Supercharge Your Store

Hiring an eCommerce agency can make the difference between an okay online store and a supercharged one. Read our list of the top agencies in the industry!

Using Instagram With Shopify to Boost Conversions: Benefits and Guide

Learn how to get Instagram followers and how to use Instagram to grow your business. Read our full breakdown here.

What does a high return rate percentage mean for my Shopify store?

I sell activewear and I want to increase my store's conversion rate, but I've had a lot of product returns from customers in the last month. I have been losing a lot because of the costs, and I'm

What is a good benchmark for year-over-year revenue growth?

I am wanting to use the YOY approach to analyze my monthly revenue growth, however, I am not actually sure what a good benchmark is for this growth. I know that profitability goals shouldn't be s

What are the best apps to promote my Shopify store?

Hey, I'm looking for the best way to promote my Shopify store. Do you have any tips on which apps I should use to promote my store, increase traffic, conversions, and overall sales rate?

Business Analytics: What are good KPIs?

Hi all, when doing a profit analysis and looking at business costs etc. What are some good key point indicators that I should be looking at?

What is an ideal average order value for a Shopify store?

I recently opened my own Shopify store that sells digital gift cards. I am trying to improve on my marketing strategy and to find ways to expand my store's consumer base. What is a good average o

Will customer loyalty rewards increase the AOV of my Shopify store?

My business partner and I want to increase the AOV of our Shopify store. We want more customers to spend more money on products so that our profits and revenue will increase. We have been talking

Will Bing bill me for my Shopify store ad campaign before clicks?

I recently created an ad campaign for my Shopify store. I am uncertain whether I will be billed for it before receiving clicks. This worries me because I don't want to incur additional maintenanc

What does a high/low AOV indicate for a Shopify business?

I have seen my average order value for my Shopify store fluctuate over the past couple of months. What does a high/low AOV indicate for a Shopify business?