Is it free to advertise on Google Ads for new Shopify store owners?

How do I add dynamic UTM parameters to Google Ads?

I want to track information about the source of clicks on my Google Ads. I know that auto-tagging UTM tags is the default setting to track the source of customer clicks. Since I want to record th

Top 16 Ecommerce Agencies to Supercharge Your Store

Hiring an eCommerce agency can make the difference between an okay online store and a supercharged one. Read our list of the top agencies in the industry!

Shopify Shipping: The Choice Shipping Platform For E-commerce Merchants

Shopify Shipping can help you streamline your e-commerce operations and grow your business.

Simplest Way to Install and Use TikTok Pixel on Shopify

TikTok Pixel on Shopify is an excellent tool to track your store's performance. Follow our simple step-by-step guide to install this integration.

Shopify vs. Amazon: Which Is Best for Your E-Commerce Store?

Know the similarities and differences between Shopify and Amazon to choose the e-commerce platform that will work best for your business.

Using Instagram With Shopify to Boost Conversions: Benefits and Guide

Learn how to get Instagram followers and how to use Instagram to grow your business. Read our full breakdown here.

How to Use Facebook Conversions API for Your Shopify Store

Facebook Conversions API is a great way to track sales on your Shopify store. Here's how you can use it.

How to Start a Shopify Store: Beginner's Guide

If you want to start a store and sell your products on Shopify, here is an easy-to-follow step-by-step guide to help you get started.

Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies

Facebook ROAS optimization is integral to the success of many online businesses. From ad set level to campaign level, learn how to maximize your ROAS.

CPC Industry Benchmarks: Are You Spending Too Much?

Although CPC benchmarks vary based on industry, platform, and ad type, knowing them can help guide you in more strategic and optimal ad spend.

Google Ads vs. Instagram Ads: ROI Analysis Per E-Commerce Vertical

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What does a high/low AOV indicate for a Shopify business?

I have seen my average order value for my Shopify store fluctuate over the past couple of months. What does a high/low AOV indicate for a Shopify business?

What does CPA in Google Ads marketing mean?

What are the usage scenarios of dynamic UTM parameters?

I recently learned about UTM parameters and how helpful they are to Shopify merchants, and I'm trying to figure out how to make my business operate better. I want to start using them in my busine

Advice on coming up with campaign names.

Hi guys, I need some tips on coming up with good names for some ad campaigns I've been working on. Is there a general guide or rules of thumb that y'all follow when deciding on names?

What does a high return rate percentage mean for my Shopify store?

I sell activewear and I want to increase my store's conversion rate, but I've had a lot of product returns from customers in the last month. I have been losing a lot because of the costs, and I'm

Should I review my ad's keywords that generate clicks and adjust them?

I started my Google Ads campaign for the purpose of reaching my target audience and making my paid campaigns much more effective and stronger than they currently are. So far, I am managing to gen

Will Bing bill me for my Shopify store ad campaign before clicks?

I recently created an ad campaign for my Shopify store. I am uncertain whether I will be billed for it before receiving clicks. This worries me because I don't want to incur additional maintenanc

How much should small businesses spend on Google Ads?

What is a good budget for a startup to run Google Ads?

Will customer loyalty rewards increase the AOV of my Shopify store?

My business partner and I want to increase the AOV of our Shopify store. We want more customers to spend more money on products so that our profits and revenue will increase. We have been talking