Which KPIs analyze and grow user engagement?

5 KPIs Apple Tracks to Grow During a Recession

Apple managed to grow revenue despite a recession. We explore the 5 KPIs it uses to improve performance.

How much does it cost to make a successful Shopify store?

Why won't my Shopify connect to Instagram?

Hey all, I have a lot of followers and interaction on my Instagram, and I figured that I could integrate my Instagram profile to my Shopify store and direct the existing traffic to my store. But

Shopify Shipping: The Choice Shipping Platform For E-commerce Merchants

Shopify Shipping can help you streamline your e-commerce operations and grow your business.

5 Most Important Sales KPIs for Maximal Customer Retention

Retaining customers can be challenging for any business. Tracking these sales KPIs can help maximize customer retention.

Advertise on Facebook Like an E-Commerce Pro With These 3 Strategies

Facebook ROAS optimization is integral to the success of many online businesses. From ad set level to campaign level, learn how to maximize your ROAS.

Shopify vs. Amazon: Which Is Best for Your E-Commerce Store?

Know the similarities and differences between Shopify and Amazon to choose the e-commerce platform that will work best for your business.

How to Use Facebook Conversions API for Your Shopify Store

Facebook Conversions API is a great way to track sales on your Shopify store. Here's how you can use it.

Top 16 Ecommerce Agencies to Supercharge Your Store

Hiring an eCommerce agency can make the difference between an okay online store and a supercharged one. Read our list of the top agencies in the industry!

Simplest Way to Install and Use TikTok Pixel on Shopify

TikTok Pixel on Shopify is an excellent tool to track your store's performance. Follow our simple step-by-step guide to install this integration.

Using Instagram With Shopify to Boost Conversions: Benefits and Guide

Learn how to get Instagram followers and how to use Instagram to grow your business. Read our full breakdown here.

How to Start a Shopify Store: Beginner's Guide

If you want to start a store and sell your products on Shopify, here is an easy-to-follow step-by-step guide to help you get started.

How do you know if you have a good reach rate on Instagram?

So, I've started marketing my business on Instagram. How do I track the reach rate, and what is considered to be a good reach?

What are the main sales KPIs on Shopify?

As the title suggests, can anyone with experience selling on Shopify point me in the right direction with regards to sales KPIs I should be tracking. Thank you !

Does net quantity in a vendor report show product success?

I'm checking the sales reports for the month, and I’m looking at the net quantity in the Sales by Product Vendor section of the Shopify reports. What does the net quantity generally indicate? Doe

How do I calculate my Shopify store's product return rate?

There has been a spike in returns for some of the items in my clothing store, and I want to figure out how I can reduce the costs that are resulting from this. I want to measure my store's averag

What percentage constitutes a good increase in AOV for Shopify?

I want to see a significant increase in the AOV of my Shopify store. I know that once my AOV increases, my profits, revenue, and customer LTV will increase too. I have decided to cross-sell and u

Is it free to advertise on Google Ads for new Shopify store owners?

I’m a Shopify store owner and I want to join other businesses in the Google Ads campaign wave. I think my store needs new customers, and using Google ads will actually help me reach my goal of ha

How can I calculate sell through rate?

Hello. I am looking for new ways of managing the inventory of my e-commerce store, and I have heard that a good way to do this is by measuring the sell through rate because this helps to foresee

What is a good benchmark for year-over-year revenue growth?

I am wanting to use the YOY approach to analyze my monthly revenue growth, however, I am not actually sure what a good benchmark is for this growth. I know that profitability goals shouldn't be s