How do you calculate the customer churn rate?
Asked 4 years ago
What is an example of a customer churn rate?
Gareth Browne
Friday, November 12, 2021
Formula for calculation is as follows: Take the number of customers that you lost over the last quarter and divide that by the number of customers that you started with last quarter.
An example of this is if CompanyNameHere had 1000 customers at the start of the month, and only 900 customers at the end of the month, that would be a churn rate of 10%.
Please follow our Community Guidelines
Related Articles

Customer Acquisition Cost in E-Commerce: How to Find Yours
Brody Hall
May 5, 2023

8 Ways To Increase Organic Traffic To Your Online Store
BeProfit Staff
January 26, 2022

Email Marketing Best Practices—How to Improve Your ROI
BeProfit Staff
April 26, 2023
Related Posts
Can't find what you're looking for?